Twitter want to be Facebook and they don't want you wandering off anywhere else apart from Twitter - to try and make this happen they have a new multimedia design, which will be rolled out in coming weeks. The design is aimed at keeping visitors on the site for more time and attracting more advertisers.
The changes will make it simpler for people to view information about authors of tweets, discover conversations among Twitter users, and see photos and videos posted by users. Twitter have created this rather cheesey film about their new design.
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