Social - it's a dirty game

The PR giant Burson-Marsteller tried to spread an invented bad publicity news story about privacy infringements and a Google social product last week called 'Social Circles'. It seems to have all backfired on them and the bad publicity is now all about them. Who was the client? They won't say. I'm sure you can come up with a shortlist of likely candidates who don't like Google being on the Social turf. Read the full story in Forbes