As Facebook fast approaches it's billionth user, it's worth remembering that in the most inhabited country on earth, it comes nowhere. Facebook is a virtual unknown, due to government filtering through the so-called 'Great Firewall of China'. In spite of the fact that Facebook has long been banned in the country, social media has taken over the Chinese way of life, where 95 percent of Internet users from major cities are regular users of social media. Indeed Qzone, the dominant Chinese Social Network, has more users than America has population at 570 million. The figures relating to China are simply mind-bloggling - the country's mobile base is an even greater figure, at 1 billion as of earlier this year. With these figures, this market is seen as having a big potential for shaping what the Internet and mobile landscape could look like in the future. But whether it manages to do so is another matter....
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